[030] Personal Branding for Leaders: Why It's a MUST for New Leaders Artwork

The Leadership Pod

The Leadership Pod is the podcast for emerging leaders who want to build their visibility and influence so they can unlock their leadership potential. Each month, your host Kara Ronin shares with you strategies, insights or Q&A episodes around leadership development, building your leadership brand, communication skills, and workplace interactions so you can excel into leadership. Keeping your head down and doing a good job at work is no longer enough to get you noticed and promoted. Success in leadership requires a different set of skills; ones you didn’t learn in business school, but you will in this podcast.

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The Leadership Pod

[030] Personal Branding for Leaders: Why It's a MUST for New Leaders

September 07, 2020 • Kara Ronin • Season 1 • Episode 30

Personal branding for leaders is a must for new and emerging leaders. Your personal brand, or leadership brand, should communicate your identity, what you represent and the value you bring to a team, company or client. This is how you build your visibility and influence to get promotions and new clients faster and easier.

However many emerging leaders don’t define or build their leadership brand because it takes time. It takes a long-term approach to define, build and communicate your personal brand as a leader. Not everybody is willing to put in this amount of effort.

In my work as a leadership coach, I’ve seen the positive results of building your leadership brand. I’ve worked with clients who have attained promotions and new clients as a result of a visible personal brand.

Having a leadership brand is absolutely a must in the future of work for new and emerging leaders. I share my insights with you in this episode.

In this episode, Personal Branding for Leaders: Why It’s a MUST for New Leaders, you will learn:

Why people overlook personal branding.
How personal branding has been cheapened by social media.
What is a personal brand for leaders (leadership brand).
Why personal branding is a must for new leaders.

Resources Mentioned in this Episode

Personal Branding for Leaders: 5 Tips for New Leaders http://www.executive-impressions.com/blog/fivepersonalbrandingtipsnewleaders
Episode 003: How to Start Building a Strong Leadership Brand in 2020 http://www.executive-impressions.com/blog/how-start-building-leadership-brand-2020
Episode 011: Secrets of Self-Promotion for Consultants and New Leaders http://www.executive-impressions.com/blog/secrets-self-promotion-for-new-leaders-consultants
Episode 004: How Can I Be Noticed and Rewarded for the Great Work That I Do? http://www.executive-impressions.com/blog/how-get-noticed-rewarded-great-work

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